Rolling Stone Magazine uses a variety of pictures, videos, headlines and social media platforms to appeal to their audience, which is mainly young adults. When someone first goes onto the Rolling Stone Magazine website, they will notice the pictures and headlines. The pictures allow the audience to immediately identify what is being discussed in the article and what category it is in. The headline across the top gives the top allows the audience to choose a category.
The pictures allow the audience to immediately identify what is being discussed in the article. For example, on the side of the home page is a picture of Shawn Mendes. The picture was taken of him singing in a music video. This attracts the audience more than just the headline "Shawn Mendes Braves Storm in Aching New 'In My Blood' Video". This will prompt the other people interested in music to check out how the new video and song is and go click on the headline and read the article.
The Rolling Stone Magazine utilizes Twitter, Facebook, and Instagram to gather attention from young adults who do not go to their website often. The Rolling Stone Magazine has a significant amount of followers following their social media. They have 6.51 million followers on Twitter, 3.2 million followers on Instagram, and 5.23 million likes on Facebook. The social media allows the Rolling Stone to share shortened pieces of news to the public and allows them to decide whether or not they want to click on the link to the full article on the website. For example, 5 days ago, on Instagram, the Rolling Stone Magazine posted a picture of Avicii, a Swedish DJ, who died that day. The magazine posted that in order to learn more details, click the link. This is one way that the magazine advertises and can get more young adults to go to the website.
The pictures allow the audience to immediately identify what is being discussed in the article. For example, on the side of the home page is a picture of Shawn Mendes. The picture was taken of him singing in a music video. This attracts the audience more than just the headline "Shawn Mendes Braves Storm in Aching New 'In My Blood' Video". This will prompt the other people interested in music to check out how the new video and song is and go click on the headline and read the article.
The Rolling Stone Magazine utilizes Twitter, Facebook, and Instagram to gather attention from young adults who do not go to their website often. The Rolling Stone Magazine has a significant amount of followers following their social media. They have 6.51 million followers on Twitter, 3.2 million followers on Instagram, and 5.23 million likes on Facebook. The social media allows the Rolling Stone to share shortened pieces of news to the public and allows them to decide whether or not they want to click on the link to the full article on the website. For example, 5 days ago, on Instagram, the Rolling Stone Magazine posted a picture of Avicii, a Swedish DJ, who died that day. The magazine posted that in order to learn more details, click the link. This is one way that the magazine advertises and can get more young adults to go to the website.